I debuted as a writer at the age of eight when I presented my report “How to Cure the Common Cold” to my living-room audience. I haven’t stopped writing since. As a student at Arizona State University (ASU), I worked with Arizona Governor Janet Napolitano’s election campaign, writing policy reports and campaign materials.

After graduating summa cum laude from ASU and the Barrett Honors College with a B.A. in Political Science and a B.S. in Economics, I moved to Missouri to work as an economic analyst and writer at the Federal Reserve Bank of St. Louis. There, I coordinated the publication of the St. Louis Fed’s portion of the Beige Book and co-authored two articles in the Fed’s Regional Economist.

After two successful years in Missouri, I returned to Arizona to open a consulting firm that would focus on helping businesses and individuals communicate better through the written word. Since its inception, my business has flourished. From copywriting websites to creating a company name, I’ve been busy helping my clients reach their target audiences to communicate their messages.

The word copy comes from the Latin copia, meaning transcript. The modern definition of copy (as it applies to copywriting) is “written text, as distinct from visual material or graphics.”

Certainly there’s no copying involved in my copywriting – all of my work is completely original and tailored specifically to get your message out to your prospective customers.

As a copywriter, I write text that is designed to market your business to your potential customers. But I write more than marketing materials alone, because other kinds of copywriting – ghostwriting a column for you in a trade journal, copywriting a press release – are also effective ways to communicate your message to your prospective customers.